brand loyalty

释义

品牌忠诚度；

Brand Loyalty Measurement and Management
Brand Loyalty vs. Repeat Purchasing Behavior
A Two-Dimensional Concept of Brand Loyalty
A Two - Dimensional Concept to Brand Loyalty
Brand Loyalty, Measurement and Management by Jacob Jacoby; Robert W. Chestnut
Consumers' Trust in a Brand and the Link to Brand Loyalty
Reviving brand loyalty: A reconceptualization within the framework of consumer-brand relationships
The Chain and to Brand Performance : The Role of Brand Loyalty
The complex relationship between consumer satisfaction and brand loyalty
The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty